In an age of scroll culture and digital marketing, succeeding in the online space is becoming more complex. But that doesn’t mean it’s impossible! Content marketing is one of the best ways to promote your business and win over new clients. Writing content for your business requires a lot of time, commitment and a…
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There’s more to writing a successful blog post than words. I know, the irony?! Writing a blog post that’s informative, engaging and connects with your target audience isn’t easy. But it’s not impossible either. Consistent blog posts are critical for any business seeking to grow its online presence. They generate traffic to your website and increase…
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You know creating B2B social media content is key to reaching your target audience, building trust and growing leads. But, often, knowing what to post can be tricky. I hear it all the time from clients: “I know I need to be posting on social media, but what do I write about?” Well, let me help you… First thing’s first, there are four types of engaging B2B social media…
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Organising content and creating content plans – I have to say, it’s kind of my jam. And, I have a process for you to create a B2B content plan that’s simple, quick and will make you feel more organised than Marie Kondo! A B2B content plan is important because it helps you create content consistently, keeps your content marketing on track and makes creating content…
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Creating and sharing B2B content is one of the best ways to promote and grow your business. It helps you connect with your audience, show your personality and position yourself as industry experts – all things that humanise your brand and build trust with your ideal customers. You want engaging B2B content that showcases who…
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